Francisco Laranjo Graphic Design

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Fulham Palace: Autumn/ Winter Booklet

This booklet compiles all the events taking place at the Fulham Palace, from music, to talks, guided tours, art and museum exhibition, amongst others. Dimensions: A5, 32 pp., 1 colour.

Date -- September 2008
Categories -- Book


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Graphic Design Criticism

Exhibition view, Royal College of Art, 2008
Posters + video projection

Introduction: If anything has changed in the world since 1977, when philosopher Paul Virilio wrote his first book on speed, it is that everything has become even faster. Graphic design is no exception.
Economy and technology impose an hallucinating rhythm to society, to culture, to design. This forces the designer to have less time to think and far more areas of art and design to embrace, thus stretching their boundaries.
What remains is the imminent need to move simultaneously in every direction, to move on, to continuously flood cities (and design) with movement. In this sense - while losing its identity - graphic design is, more than ever, a nomadic discipline. There is no time to consider history, only to produce, to deliver.
Inevitably, fastness equals superficiality.

Date -- June 2008
Categories -- Design Criticism, Film, Poster

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Proximity and Abstraction

Proximity and Abstraction, an exhibition of photography and film by Mikael Gregorsky and Abbe Leigh Fletcher at the Fulham Palace Gallery.
A5 catalogue, A5 invitation which unfolds into an A2 poster and exhibition graphics.
Client: Fulham Palace Gallery, 2008.

Date -- March 2008
Categories -- Book, Poster




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What is shock(ing) in graphic design?

Article published on ARC 11, UK.
You can read the discussion between Francisco Laranjo, Catherine Guiral and Randy Nakamura, by clicking here. To read the article “Shock(ing)-gun”, click under the image.

Date -- January 2008
Categories -- Design Criticism, Writings


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Disneyfication (in Graphic Design)

Graphic design is submerged in ambiguity, having on the word “playfulness” one of the crucial elements that can explain this reality.
This is a proposal to materialize a theoretical idea, in order to prompt discussion amongst students, practitioners and the audience.
This installation was exhibited during the month of December at the Royal College of Art, London, 2007.

Date -- December 2007
Categories -- Design Criticism

Detail (typographic installation)Installation View Click to see more

 
Design and Art

This film is part of a series of visual experiments to materialize critical writings on the contemporary practice of graphic design. It aims to enrich the ongoing discussion of graphic design as art (Coles, Alex (ed); Design and Art, MIT Press + Whitechapel Gallery), through the use of film.
The series of works are titled “Graphic Design Criticism”, Royal College of Art, 2007.

Date -- November 2007
Categories -- Design Criticism, Film

 
Imaginaid

Imaginaid is an ecologically, socially and politically driven contemporary art and design association, based in Geneva, Switzerland.
The identity consists on a logo which unfolds into three versions in order to adapt to the association’s wide variety events. Logo + stationary, banner/ flag, façade graphics, e-newsletter and website.

Date -- September 2007
Categories -- Identity, Web

imaginaidassociation-logo
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On the edge of life

On the edge of life was the title given to a reflection about the problematic of premature babies. The audio-visual collaboration between the Guildhall School of Music and Drama and the Royal College of Art, took place at the Bath Music Festival, Bath, UK.
The relations between kinetic and sound were explored, creating an involving environment; drawing with music. Collaboration with musicians Maria Klatka, Ieva Rutentale and Tomasz Pokrzywinski. 2007

Date -- July 2007
Categories -- Film



 
Design Documentaries

Poster designed to visually structure Bas Raijmaker’s PhD thesis, titled Design Documentaries. The poster was on display at the Great Exhibition, Kensington Gardens.
Co-designed with Catherine Guiral. 2007

Date -- May 2007
Categories -- Film, Poster


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Bath Music Festival 2007

A1 poster and A5 brochure for the event “On the Edge of Life”, Bath Music Festival.
Client: Royal College of Art, 2007

Date -- May 2007
Categories -- Book, Poster



ontheedgeoflife-2
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